Reasons Not to be a Momentum Investor Even with U.S. Markets Reaching All-Time Highs

By Nick Fafoglia, CFA
August 30, 2016

As part of a series on how advisors can deliver value to their clients, Nick Fafoglia, CFA®, a senior Investment Portfolio Manager at Commerce Trust Company, helps investors re-examine their underlying motivations in making buy-sell decisions for their portfolios.

Commerce Trust Company
Q. One prominent fund manager said recently to "sell everything" and another said the Dow Jones Industrial Average will hit 20,000 in 12 months. What should I be doing in my portfolio when two so-called experts have such polar opposite views?

A. We tell clients to simply stay with their long-term asset allocations. The three major U.S. stock markets indeed reached all-time highs recently, the first time that's occurred since 1999. While it's certainly tempting to get caught up in the psychology of the stock market's rallies or declines, remember that no one can perfectly time the market. So we remind our clients it is generally to your advantage to stick with your current asset allocations over the long term to achieve your particular portfolio goals.

Q. What if I miss the upward momentum of the market?

A. Momentum investing aims to take advantage of existing upward trends in the market, but it is by definition a short-term strategy. Long-term investors dial back their attention on the day-to-day gyrations of the market and consistently check in with their investment advisors for what's relevant for their portfolios. Usually, people are rational in attempting to maximize their wealth, but bull or bear runs often suspend our critical thinking. Emotions and psychology influence our decisions, causing us to behave in unpredictable or irrational ways.

Q. How can I reduce the urge to follow the crowd as an investor?

A. Remember that investors who employ a herd-mentality strategy constantly look to buy and sell in pursuit of the newest and hottest investment trends. The thought is that if everyone is buying, it must be a good decision. However, as the various stock market bubbles over the decades have painfully illustrated, it is usually not a very profitable investment strategy over the long haul.

For example, those who stayed consistently invested in their market allocations after the Great Recession were rewarded eventually. In March 2009, the trough of the Great Recession, the Dow was at the 6,547.05 level and the S&P 500 was at 676.53, 12-year lows at the time. If investors consistently remained true to their allocations after that point, they would have meaningfully participated in the current 7-year runup to 18,500+ and 2,100+, respectively. Investors should work with their advisors to allocate their portfolios on what is appropriate for their risk tolerance, age and personal financial goals. Keeping it simple works.

  • In an up-market trend, your current allocation is likely catching at least some of the benefits of the recent runup.
  • Retain perspective. Short-term approaches don't usually yield the best investment results.
  • Your goals are those family and financial objectives that are the focal point of your financial plan – not some number in a stock index. Preparing for what you want to do in retirement, helping your children or grandchildren, or making a difference in the community is what your investment plan should be all about.


Past performance is no guarantee of future results, and the opinions and other information in the investment commentary are as of Aug. 30, 2016. This summary is intended to provide general information only and is reflective of the opinions of Commerce Trust Company Investment Policy Committee.

This material is not a recommendation of any particular security, is not based on any particular financial situation or needs, and is not intended to replace the advice of a qualified attorney, tax advisor or investment professional. Diversification does not guarantee a profit or protect against all risk.

The information in this commentary should not be construed as an individualized recommendation of any kind. Strategies discussed here in a general manner may not be appropriate for everyone.

Commerce Trust does not provide tax advice or legal advice to customers. Consult a tax specialist regarding tax implications related to any product and specific financial situations.

Data contained herein from third-party providers is obtained from what are considered reliable sources. However, its accuracy, completeness or reliability cannot be guaranteed. All expressions of opinion are subject to change without notice depending upon worldwide market, economic or political conditions.



nick fafoglia
Nick Fafoglia, CFA® Senior Vice President, Portfolio Manager Team Leader Commerce Trust Company
Nick is a senior portfolio manager and team leader for Commerce Trust Company. Upon gaining a thorough understanding of a client’s needs and goals as well as assessing the client’s entire financial situation, he works with our investment research team to construct a portfolio to help clients achieve their long-term goals. Nick comprehensively represents our research- and goals-based investment process, starting with the initial assessment and creation of an investment objective to ongoing evaluation and adjustments based on changing market and life circumstances. With a deep knowledge of the market and experience in investment management, he serves clients with thought leadership, insight, and consulting services. Nick has more than 20 years of portfolio management experience, most recently with U.S. Trust in St. Louis, where he was a portfolio manager and team leader for 15 years. Nick has a bachelor of business degree in finance from Western Illinois University and is a Chartered Financial Analyst® charterholder. Nick is a past president of the CFA Society of St. Louis and a past director on its board of governors. He also serves as a volunteer at the CFA Institute. Additionally, Nick is treasurer of the Repertory Theatre of St. Louis and a past chair of Boy Scout Troop 808.